OK, there were a lot of bad commercials tonight. But the worst is when a company with an already-lame commercial has the gall to play it twice. Just stop while you only have a little egg on your face. And more than one company did this!! Seriously, what marketer has their head up where? The only excuse I could give them is that they weren’t able to test their commercials back-to-back with the commercials of their competition. I could personally write something better and more effective than at least half of what was on the screen tonight.
On a more positive note, which of the superbowl ads were your favorites?